Ross Tavendale

managing director AT Type A MediaRoss is the Managing Director at Type A Media, an independent search agency that work with FTSE250 companies and mid-sized brands to help them find the optimal way to talk to more people online. When not obsessing over his clients rankings, he hosts the Canonical Chronicle, a weekly web show watched by 100k people every month. If you want to ask him a direct question you can find him @rtavs on Twitter.

Weekly Wisdom with Ross Tavendale: COPE — Create Once, Publish Everywhere

Create Once, Publish Everywhere is a content distribution concept that helps you maximize the output of your content for more traffic and leads. Find out how you can use COPE to distribute content in different ways that will help you reach your goals.

SEO

Aug 13, 2019

Weekly Wisdom with Ross Tavendale: Project Management in SEO

In this Weekly Wisdom, we are going to look at two concepts of project management, as well as diving into my own SEO framework and how we use in client accounts. We will also discuss the framework for delivering it.

SEO

Jul 23, 2019

Weekly Wisdom with Ross Tavendale: How To Discover the ROI of SEO

Have you ever had to work out the market size and potential SEO opportunity for an entire company for meetings with stakeholders, or even a new client? Need help gathering data? Ross will show you, step-by-step, how to discover the information you need.

SEO

Jul 09, 2019

Weekly Wisdom with Ross Tavendale: Technical Link Building

In this video, Ross breaks down various technical link building strategies his company uses or their clients when they have NO assets at all. So, that means no content to speak of to generate the link. You will discover ways to build links without content!

Link Building

Jun 18, 2019

Weekly Wisdom with Ross Tavendale: Chrome Extensions for SEOs

If you are going to be in the SEO game, you have to pay attention to the latest and greatest Chrome extensions to keep up. In this video, I will review some needed, useful, and tactical extensions and plugins that will make your life easier.

SEO Tools

May 28, 2019

Weekly Wisdom with Ross Tavendale: 3 Unique Ways To Come Up with Content Ideas

This week, Ross Tavendale is discussing content ideation, and ways to find ideas that will work for your target audience. Watch this week‘s video to find out how identity, social information, and utility play a huge part in creating content that will reach your audiences and results in sales.

SEO

May 14, 2019

Weekly Wisdom with Ross Tavendale: Keyword Cannibalization

In this video, Ross Tavendale has some great insights for you about Keyword Cannibalization. He explains the problems that could arise, how to determine if Keyword Cannibalization is a problem, which tools you can use, and how to evaluate issues.

Keyword Research

Apr 30, 2019

Weekly Wisdom with Ross Tavendale: Advanced Internal Linking

This week, we are going to be looking at a dummy‘s guide to internal link building. In particular, looking at things like internal link distribution I find it really interesting because it is showing me where I am linking to in terms of strongest pages on the site all the way down to the weakest ones.

Advanced SEO

Mar 19, 2019